ABOUT

RDL2K, an independent designer driven by a deep exploration of the raw, primal connection between nature and human instinct. My work delves into neo-tribal motifs and the complex emotions they evoke, creating a unique design language.

I don’t make designs to make you comfortable. I make designs to make you think. Nature doesn’t care about your comfort—it’s about survival. The fear you feel when faced with a threat is primal. The spikes, the sharp edges—these are the things that keep us alert, keep us alive. That’s what I bring to you. Design that demands attention. No fluff, no distractions...

Forget everything you know about “nice” designs. I don’t design for prettiness — I design to stir something deep inside. Neo-tribal, primal — it’s a language you feel, not one you see. It’s raw and honest, these are the designs that cut through the nonsense and hit you right in the gut. No apology. No compromise...

Everyone wants to stay cozy, hidden behind layers of comfort. But here’s the truth, comfort is a trap, It’s the safe zone where you stop growing. RDL2K pulls you out of that. These aren’t designs meant to ease you into the world, they're made to push you, to force you to feel the reality of what’s around you, Step out of the soft world and jump into the real one...

VISION

RDL2K is about pushing the boundaries of design, where art becomes a statement and objects transform into symbols of both danger and protection. My designs take inspiration from how we, as humans, respond to threats—like the instinctive fear we feel when faced with a spiked fence, contrasted with the sense of safety when we're within its confines.

I create products that blur the line between everyday objects and weapons. They don’t just look dangerous; they are. These designs challenge our perceptions, disregarding the comfort and safety that our bodies typically seek. Each piece embodies the tension between threat and security, forcing us to confront the duality of our instincts and the environments we create.

With RDL2K, my goal is to bring something truly provocative and thought-provoking to the world of design—pieces that not only challenge our senses but also invite us to reconsider the way we interact with the objects around us.

I was tired of seeing the same comfy and soft designs, but comfort isn’t real. It doesn’t force you to confront life, I created RDL2K to throw all that away, to build something that would make people feel something raw, something real, It’s about taking everything that’s uncomfortable, that’s hard, and moulding it into design...

My designs aren't just inspired by what’s trending today, they pull from the primal instincts, the deep-rooted human emotions that have survived through centuries. The fear of the spike, the comfort of protection—these elements speak to a deeper understanding of what it means to feel vulnerable, yet strong. It’s about the raw, untamed human spirit...